Conversion rate is the percentage of visitors who complete a desired action. Different sites have different objectives, so conversion comes in many forms, from registering for a newsletter to completing a purchase. For example, let's say you get 1,000 visits to your site, and 20 orders. Your sales conversion rate = 20 /1,000 = 2%.
Conversion is the #1 E-Commerce Metrics every executive needs to know. This is startling because the conversion rate is a measure of a site's ability to persuade visitors to take a desired action, one its managers or owners want them to take. It's a reflection of the site's effectiveness and of customer satisfaction. For a site to achieve its goals, its visitors must first achieve their goals. There's just no two ways about it. In a word: Conversion Rates Measure Success!
Our software ConversionTrack is a New Breed of Log Analyzer for Website Conversion Rates. Not like other common log analyzers, it varies itself by not reporting generic statistics data such as unique IPí»s or page views, but instead analyzes every user's access path and generates a complete analysis of your web visitors' conversion rates. Be compared with reports generated by other common log analyzers, report generated by ConversionTrack will undoubtedly provide more valuable information for your online business.
ConversionTrack can help you better understand the behavior of your sites visitors and accurately evaluate promotion efficiency, which will ultimately help you improve the conversion rates and return on investment of your online business.
If you want to know the answers to following questions, ConversionTrack will be your best choice!
How many visitors convert into sale?
Which advertising campaigns generate your sales?
What PPC keyword phrases generate your sales?
What search engines generate your sales?
Which countries do your customers come from?
When do your customers visit your website?